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Short Biography
Growing up, Nickolas Leehy, was very competitive, very compassionate, and fascinated by psychology.
In 2019, Nick developed a business and marketing plan for the start of Hero Culture and presented the marketing plan for a college assignment. While in college, he worked part-time as a car salesman. He was able to reach and maintain "President's Club" status as a part-time employee. He graduated in December with a bachelor's in business administration/marketing.
In 2020, Nick had a record-breaking month (most cars sold in a month, most extended service plans sold in a month, most cars bought in a month, while also maintaining the highest customer rating) in the shortest month of the year. After that, he immediately wanted something more. Nick then dedicated more time learning everything he could about personal development, psychology, and mentorship.
In 2021, after the change in the car market, Nick moved to the insurance industry. It was only 3 months as an insurance agent before he outsold all of the veterans in his office. Nick simultaneously started learning UI/UX design and the psychology of design to start creating his app idea. From there he wanted to hire professional developers to build the app. After realizing that he wouldn't be able to gather the funds necessary to build this big project, he decided that he would have to learn and develop the first version of the Hero Culture app himself.
In 2022, Nick went all in on Hero Culture. He focused all of his time on building the app and learning everything he could about business, design, and development. He created "The Hero Program" as a written guide he could follow daily to keep him motivated and focused.
In 2023, the Hero Culture App was completed and approved by Google Play and Apple App stores for a public release.
On April 7th, 2023, the Hero Culture App was released to Google Play and Apple App Stores.
Today, Nick is expanding the Hero Culture community and resources to support people in the pursuit of their goals and dreams.
Skills in every area of business
Nick Leehy is behind every aspect of Hero Culture:
Sales
Developed and executed campaigns to grow user base from non-revenue generating to revenue generating
Facilitated, adapted, and documented results of the sales process and surveys to identify opportunities for process automation
Marketing
Created content using various mediums to establish brand presence and awareness
Created and executed organic reach and referral strategy using various social platforms, which led to growth beyond personal network
Networked with industry leaders and secured brand partnerships which led to an increase in the overall user base
I.T.
Developed Hero Culture App and website using various technologies
Maintained, troubleshot, debugged, and improved all services
Defined requirements for testing, managed UAT, collected feedback, and created actionable items, outlining technical modifications needed for improvement of the UI/UX
Utilized API integrations, HTML, CSS, Javascript and additional related technologies to build a sales lifecycle pipeline heavily rooted in automation to increase ROI
Designed and implemented cloud hosted databases and user authentication processes
Management
Oversaw business direction and company mission
Defined and tracked KPI's using technologies such as Google Analytics, Mixpanel, Excel, to analyze, develop action plans, and improve retention
Developed company policies including user agreement, privacy, return, etc.
R&D
Testing and finding services that improve application and business processes
Staying up to date on industry and technology trends
Finance
Maintain financial reports
File business taxes
Customer Service
Account management
Ensure customer success
Operations
Monitor services and automation
Perform manual tasks and commitments
But Wait There's More
Nick Leehy also owns a software development company: Straight to MVP
Need an app or website built? Check them out!
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